a podcast of practical tips to improve your web presence

Web in Focus

Blown Money, Adver­tis­ing Suck­age — Episode 15

 

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Sum­mary:

Small and medium sized busi­ness can waste sig­nif­i­cant money on old style adver­tis­ing. But there is some­thing new, and more compelling…

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Aes­thet­ics Over Usabil­ity — Episode 10

 

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Sum­mary:

A les­son in usabil­ity gleaned from a bad operation’s deci­sion at an already quirky hotel.

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User-​​Centered Design — Episode 7

 

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Sum­mary:

Know­ing and com­mu­ni­cat­ing with your audi­ence. The Do’s and Don’ts of User-​​Centered Design.

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Writ­ing for the Web — Episode 2

 

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Sum­mary:

Action­able sug­ges­tions to improve your web content.

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